When it comes to health and wellness, each individual has an approach as unique as they are that can evolve over the course of their life. From routinely exercising and eating clean to rarely making it to the gym and hardly ever skipping dessert, we all fall somewhere...
As November 3rd quickly approaches, there is a question that begs to be answered: have the events of 2020 within the United States affected voting intentions of the American public? To answer this question, we turned to our proven research methodology driven by...
With so much uncertainty in the world today – especially regarding COVID-19 and the global pandemic – it’s no wonder that consumers are reaching towards products and practices that might calm their nerves and ease any anxiety they may be facing. From journaling and...
With the ever-changing COVID-19 pandemic, consumers are unsurprisingly feeling a range of emotions, which is causing a shift in their marketplace behavior. Our team of data scientists and cognitive psychologists saw an opportunity to conduct research at the height of...
While many news sources have speculated that COVID-19 has affected minorities more severely than other groups, this study by Dr. Dustin French of Northwestern University, along with Andrew Chin and Pooja Kathail of Datavant, provides further evidence that COVID-19...