The countdown is on! The 2022 midterm elections will be here before we know it. In the upcoming months, communications and campaign managers across the country will be pulling out all the stops to ensure their candidate or cause reigns supreme at the polls. One of the...
AnalyticsIQ has always found value in closely monitoring changes in consumer behavior over time. This is especially true when those changes pertain to media consumption or purchase behavior. Our cognitive science team has the privilege of asking the questions that...