Post by: Dave Kelly, Chief Executive Officer of AnalyticsIQ I know – the title of this blog perhaps made you laugh a little. Kinda like saying ‘technology in the outhouse business’ or ‘environmentalism in the oil business’. It is true...
New Digital Audience Tool Enables Marketers to Reach High-Value Social Media Users CHICAGO, IL AND ATLANTA, GA (BUSINESS WIRE)–IRI®, the global leader in innovative insights, audience and measurement solutions and services for consumer, retail and media...
Post by: Anna Brantley, Chief Revenue Officer of AnalyticsIQ There are two things that I am really bad at… lying and keeping secrets. I’m not the person you want with you in Vegas – what happens there will inevitably make it into innocent conversation back...
Innovation is in our DNA at AnalyticsIQ, and that is one thing that will not change – even in a new year. With that being said, we’re excited to unveil 12 brand new predictive data elements that are now available on our PeopleCore consumer database. Our...
New Segments for Targeted Marketing Combine Behavioral Data About the Content People Are Streaming OTT with Their Shopping Habits and Predictors NEW YORK, NY AND ATLANTA, GA (Original Post on GlobeNewswire) Predictive analytics and consumer marketing data leader,...
