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Dear B2B Marketers, Your Prospects are Begging for Personalization

In Blog by Travis Meeks

Post by: Anna Brantley, Chief Revenue Officer of AnalyticsIQ I’ve lived and breathed consumer marketing data the vast majority of my career, working with brands to deliver the personalized experiences that people expect – and even demand today. As a busy mom of two elementary school aged kids, I’m one of those consumers; I want and need relevant offers that …