Consumer affluence levels blended with online content consumption gives marketers the signal they need to ensure they’re reaching the best customers NEW YORK, NY AND ATLANTA, GA, February 13, 2019 – Predictive analytics and consumer marketing data creator, AnalyticsIQ, and Spectrum Media Services, the proprietary platform that identifies audiences based on the specific content they read and watch online in …

It’s that time of year again where us data-driven marketing minded folks gather at San Francisco’s Fairmont hotel for a few days packed with content, partners and possibilities. Yes, we’re talking about LiveRamp’s RampUp 2019, taking place February 25 and 26. Last year, we had a fantastic opportunity to participate in a session all about LiveRamp’s Data Innovators program. And in the year …