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How Consumer Attitudes and Behaviors Have Been Affected by COVID-19

How Consumer Attitudes and Behaviors Have Been Affected by COVID-19

by Travis Meeks | Jun 23, 2020 | Blog

With the ever-changing COVID-19 pandemic, consumers are unsurprisingly feeling a range of emotions, which is causing a shift in their marketplace behavior. Our team of data scientists and cognitive psychologists saw an opportunity to conduct research at the height of...
AnalyticsIQ Consumer Data Assists in Study Identifying Inequality during COVID-19 Pandemic

AnalyticsIQ Consumer Data Assists in Study Identifying Inequality during COVID-19 Pandemic

by Travis Meeks | Jun 23, 2020 | Blog

While many news sources have speculated that COVID-19 has affected minorities more severely than other groups, this study by Dr. Dustin French of Northwestern University, along with Andrew Chin and Pooja Kathail of Datavant, provides further evidence that COVID-19...

Recent Posts

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  • Black Friday Shopping Trends: Who’s Spending and Where
  • Football Fan Engagement: Insights That Go Beyond Sundays
  • Fierce Pharma Week 2025: HCP & Patient Engagement Trends
  • From What to Why: Applying Consumer Psychology to Marketing Strategy

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  • Upping the Ante On Data: Inside Consumer Gambling Behaviors
  • Black Friday Shopping Trends: Who’s Spending and Where
  • Football Fan Engagement: Insights That Go Beyond Sundays
  • Fierce Pharma Week 2025: HCP & Patient Engagement Trends
  • From What to Why: Applying Consumer Psychology to Marketing Strategy
  • Beyond the Click: The Key to Understanding Consumer Purchase Behavior
  • Purpose Over Postcards: Consumer Travel Trends That Define 2025
  • Cannes Lions 2025: 3 Takeaways That Matter to AdTech, Data, and Digital Marketing
  • Playoff Fan Personas: Personalized Playbooks for Engaging Hockey & Basketball Fans
  • Top 6 Takeaways from Fierce Pharma Engage 2025
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