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Cannes Lions 2025: 3 Takeaways That Matter to AdTech, Data, and Digital Marketing

Cannes Lions 2025: 3 Takeaways That Matter to AdTech, Data, and Digital Marketing

by Travis Meeks | Jun 24, 2025 | Blog

Cannes Lions always brings out the boldest ideas in media, marketing, and adtech. But this year, something felt different. Behind the rooftop panels and rosé-fueled networking, the industry’s focus was clear: it’s time to get more human, more collaborative, and more...
Playoff Fan Personas: Personalized Playbooks for Engaging Hockey & Basketball Fans

Playoff Fan Personas: Personalized Playbooks for Engaging Hockey & Basketball Fans

by Daniel Parow | Jun 4, 2025 | Blog

As the NHL and NBA playoffs light up screens across the country, marketers and advertisers have a rare moment to seize the passion of two highly engaged, yet distinctly different fanbases by understand fan personas. But to make the most of this opportunity, it’s not...

Recent Posts

  • Upping the Ante On Data: Inside Consumer Gambling Behaviors
  • Black Friday Shopping Trends: Who’s Spending and Where
  • Football Fan Engagement: Insights That Go Beyond Sundays
  • Fierce Pharma Week 2025: HCP & Patient Engagement Trends
  • From What to Why: Applying Consumer Psychology to Marketing Strategy

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More…

  • Upping the Ante On Data: Inside Consumer Gambling Behaviors
  • Black Friday Shopping Trends: Who’s Spending and Where
  • Football Fan Engagement: Insights That Go Beyond Sundays
  • Fierce Pharma Week 2025: HCP & Patient Engagement Trends
  • From What to Why: Applying Consumer Psychology to Marketing Strategy
  • Beyond the Click: The Key to Understanding Consumer Purchase Behavior
  • Purpose Over Postcards: Consumer Travel Trends That Define 2025
  • Cannes Lions 2025: 3 Takeaways That Matter to AdTech, Data, and Digital Marketing
  • Playoff Fan Personas: Personalized Playbooks for Engaging Hockey & Basketball Fans
  • Top 6 Takeaways from Fierce Pharma Engage 2025
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