by Courtney Huber | Sep 27, 2018
Two innovative data leaders blend rich consumer insights, household level matching and TV viewership to help marketers reach spenders across multiple platforms ATLANTA, GEORGIA (Original Post September 27, 2018 via EINPresswire.com) — AnalyticsIQ, a leader in...
by Brie Pinnow | Jul 17, 2018 | Blog
ATLANTA, GA, July 17, 2018 – Today, predictive analytics and consumer marketing data innovator, AnalyticsIQ, and PeerLogix (OTCQB:LOGX), the established standard for tracking non-subscription based Over-the-Top (“OTT”) engagement data, announce today the launch...
by Travis Meeks | Apr 2, 2018 | Blog
New Segments for Targeted Marketing Combine Behavioral Data About the Content People Are Streaming OTT with Their Shopping Habits and Predictors NEW YORK, NY AND ATLANTA, GA (Original Post on GlobeNewswire) Predictive analytics and consumer marketing data leader,...
by Travis Meeks | Apr 13, 2016 | Blog
It’s official, marketers. We can add two D’s to the 4 P’s of marketing. The two D’s, of course, represent ‘digital’ and ‘data’, and when effectively leveraged together, the pair produces sweet, sweet marketing music. And like it or not, the new additions are critical...