For data-driven advertisers, understanding unique audience TV viewership habits and behaviors presents an opportunity to significantly improve marketing results. With the upfronts taking place right now, we thought it would be fun to explore some intriguing TV...
AnalyticsIQ is pleased to announce the recent addition of Brook Hoy to our fast-growing team! Brook is going to be bringing his expertise in product management and development to the organization as our Vice President of Product Management. Let’s meet Brook!...
Data is lifeblood for Insurance Providers Any actuary will tell you that data is a non-negotiable asset in the insurance industry. The right data — combined with advanced techniques for applying it — can make the difference between major profits…or an event with...
Big data is a big topic for healthcare Big data analytics in healthcare is crucial for improving national health equity and promoting positive health outcomes. Both the standard medical data points (think medical research data, as well as patient-specific chart data)...
Staying up to date in the ever-evolving world of digital healthcare and healthcare technology is one thing we pride ourselves on here at AnalyticsIQ, which is why we are excited to hit the road this spring and head out around the country to attend some of the...
