“Without data, you’re just another person with an opinion.” – W. Edwards Deming. If you are in the advertising world, chances are you’ve heard this quote before. Data has become an integral part of marketers’ strategies and...
Data Powerhouses Deliver More Than 80 Audiences Segments Blending Offline Lifestyle, Online Content Engagement and Purchase Intent Signals for a 360-degree View ATLANTA, GA (Original Post June 13, 2018 via EINPresswire) — Predictive analytics and consumer...
ORIGINAL POST (Stirista) August 31, 2017 – There’s something special about coming together with another company to offer customers something they can’t get anywhere else. That’s why we jumped at the opportunity to join forces with Stirista to become the first,...
Partnership activates AnalyticsIQ’s Symphony Consumer Personas, providing marketers rich audience lifestyle profiles through the Eyeota Data Marketplace NEW YORK (PRWEB) MAY 02, 2018 — Eyeota, the global leader in audience data, partners with AnalyticsIQ, a...
Post by: Dave Kelly, Chief Executive Officer of AnalyticsIQ I know – the title of this blog perhaps made you laugh a little. Kinda like saying ‘technology in the outhouse business’ or ‘environmentalism in the oil business’. It is true...
