At AnalyticsIQ, good isn’t really good enough for us. We want to fuel your marketing strategies with better data that hits all the right notes so you can target the right audience. So, when it comes to research, we carry out an extensive audience validation process to...
50+ years ago, the only marketers that needed to be concerned with gamers were the ones employed by Atari or their hopeful competitors. Like advanced TV, the gaming industry has seen explosive growth and extreme consumer fragmentation. Gamers today have access to...
Are you headed to Orlando for the HIMSS22? Our very own Anna Brantley and Christine Boley will be in the sunshine state from March 14-18 to attend the conference and connect with experts from all across the healthcare industry. The HIMSS Global Health Conference &...
Did you know that Back-to-School Shoppers spend big on entertainment and experiences? Or that they are likely to respond well to ads on Instagram, Twitch and TikTok? Not only that, but they are also more likely to shop at Target rather than Walmart! With the 2021-2022...
