Dear Marketers and Data Scientists, I get it. Our lives are changing rapidly and it’s making understanding individuals more complicated than ever. Change has never happened at a faster pace. We’re consuming media differently. (Hello, TikTok and CTV streaming...
With all the digital clutter today, it seems logical to assume email’s popularity as a preferred marketing channel has slipped dramatically. It hasn’t. To this day, email marketing packs an impressive punch. According to Statista’s latest survey: “During a 2022...
You’ve come a long way baby, and, by now, you know this is not your grandmother’s consumer audience anymore. As marketers, we must realize that technology and consumers are changing faster than we can grasp. Product development moves so quickly that it’s probably not...
Smith joins SVP Curtis Marshall as Director of Strategic Accounts for AnalyticsIQ’s BusinessCore Database ATLANTA, GEORGIA (Original Post September 9, 2021 via EINPresswire.com) — AnalyticsIQ, a leading marketing data creator and predictive analytics innovator, is...
From the outside looking in, the world of B2B can seem dry and impersonal…especially when compared to B2C marketing. Fortunately, our new B2B Marketing Myths eBook details the five most common myths and misconceptions surrounding B2B and how to revamp your approach in...