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The High Cost of Bad Data: Top Data Quality Issues That Are Costing You Growth… and Customers!

The High Cost of Bad Data: Top Data Quality Issues That Are Costing You Growth… and Customers!

by Travis Meeks | Jan 17, 2023 | Blog

“We are completely fine losing $9.7M a year thanks to poor quality data.” said no one, EVER. But yes, you read that number right. According to Gartner, businesses lose $9.7 million annually due to poor quality data on average.  In other words, the high cost of bad...
Personal and Professional Audience Data:  How to build a complete profile of your consumers

Personal and Professional Audience Data: How to build a complete profile of your consumers

by Travis Meeks | Nov 15, 2022 | Blog

This is a guest post contributed by the leading data commerce platform, Narrative I/O. A brand’s target audience is composed of multi-faceted individuals that lead busy lives, juggling work, family, and social obligations on a daily basis. All of these facets of a...
BusinessCore: Businesses don’t make decisions… people do.

BusinessCore: Businesses don’t make decisions… people do.

by Travis Meeks | Nov 7, 2022

See the whole financial picture using income, wealth, investing activity, and discretionary income.
4 Key Principles B2B Brands Must Follow If They Want To Grow Rapidly

4 Key Principles B2B Brands Must Follow If They Want To Grow Rapidly

by Travis Meeks | Nov 7, 2022

 The stakes are high in today’s hypercompetitive market. Buyers make quick decisions, forcing B2B providers to innovate or become irrelevant.
Connection+: Accurately Connect Growing Businesses to the People Behind Them

Connection+: Accurately Connect Growing Businesses to the People Behind Them

by Travis Meeks | Nov 7, 2022

Connection+ is the richest source of B2B2C linkage data, especially ideal for instantly identifying micro and small businesses and their leaders, both as professionals and everyday people.
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  • The High Cost of Bad Data: Top Data Quality Issues That Are Costing You Growth… and Customers!
  • 23 Home & Renters Insurance Consumer Stats: The Differences Amongst Those Proactively Protecting Their Homes
  • We’ll See You In San Francisco for RampUp 2023!

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  • We’ll see you in Los Angeles for the National Sports Forum!
  • Fireside Chat with ChatGPT: Everyone’s favorite chatbot has a lot to say about KYC (“Know Your Customer”)
  • The High Cost of Bad Data: Top Data Quality Issues That Are Costing You Growth… and Customers!
  • 23 Home & Renters Insurance Consumer Stats: The Differences Amongst Those Proactively Protecting Their Homes
  • We’ll See You In San Francisco for RampUp 2023!
  • Millennial Consumer Behavior: 20 Stats To Understand How Gen Y Approaches Personal Finance And Insurance
  • Happy New Year 2023 From Our CEO, Dave Kelly
  • Fireside Chat with ChatGPT Part 2: Social Determinants of Health are a hot topic – even for the hottest new chatbot on the block.
  • Fireside Chat with ChatGPT Part 1: What does the hottest new chatbot have to say on the topic of data science for insurance?
  • Special Research Report: Santa is a Data Scientist. And We’ve Got Proof.
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