Staying up to date in the ever-evolving world of digital healthcare and healthcare technology is one thing we pride ourselves on here at AnalyticsIQ, which is why we are excited to hit the road this spring and head out around the country to attend some of the...
It’s not an understatement to say that anyone’s health coverage in the United States can make or break lives. From this standpoint, health insurance consumer behavior data becomes a pillar from which to make reliable, data-based decisions that weigh in all aspects of...
Did you know married couples are 21% more likely to go to the dentist regularly? That divorcees meditate more than their married counterparts, and singles are more likely to get Marketplace health insurance? At AnalyticsIQ, we’ve powered the creation of statistics and...
“We are completely fine losing $9.7M a year thanks to poor quality data.” said no one, EVER. But yes, you read that number right. According to Gartner, businesses lose $9.7 million annually due to poor quality data on average. In other words, the high cost of bad...
Dear Marketers and Data Scientists, I get it. Our lives are changing rapidly and it’s making understanding individuals more complicated than ever. Change has never happened at a faster pace. We’re consuming media differently. (Hello, TikTok and CTV streaming...