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by Travis Meeks | Dec 8, 2016 | Blog
Thanks to big data and predictive analytics, today’s marketers can anticipate the future actions of consumers and increase their chances of enticing a purchase. Predictive models and data products are developed based on the raw, known data of past events, giving...by Travis Meeks | Dec 6, 2016 | Blog
From Pong to VR, Super Mario to Angry Birds, the video game industry has come a long way in a relatively short period of time. The impressive evolution of both technology and product offerings have attracted a wide range of new consumers, creating a dramatic shift in...