“We are completely fine losing $9.7M a year thanks to poor quality data.” said no one, EVER. But yes, you read that number right. According to Gartner, businesses lose $9.7 million annually due to poor quality data on average. In other words, the high cost of bad...
Over the last several days, the data community became obsessed with the hottest new toy of the season – ChatGPT. Artificial Intelligence has the opportunity to drive better health outcomes with a variety of applications, but since we focus our efforts on the use...
Dear Marketers and Data Scientists, I get it. Our lives are changing rapidly and it’s making understanding individuals more complicated than ever. Change has never happened at a faster pace. We’re consuming media differently. (Hello, TikTok and CTV streaming...
Meeting the needs of HCPs has always been a complicated matter. That is largely because HCPs are human beings, just like the rest of us! They have distinct patient populations and specialities, but they also have their own personal preferences and needs. For life...
