Targeted Advertising
Reaching your best audience has never been easier.
Identifying your most promising customers and prospects requires a deep understanding of your audience. Brands turn to AnalyticsIQ’s predictive marketing data to learn about, segment and target the right people across channels.
Benefits
Beware: Big advertising ROI up ahead.
If you are interested in using our on-demand digital audiences starting today, check out our Partners page for a full list of the data, analytics and ad tech platforms where you can access AnalyticsIQ’s audiences 24/7.
Real-World Activation
Connect with your next customer across any channel.
Marketing Data
You just found the data you need
Marketers rely on AnalyticsIQ’s data to enrich their first-party data, identify prospects, and segment audiences. We are data innovators who’ve built over 1500+ predictive data points that pinpoint who people are, what their behaviors are, and why they make the choices they do.
Activation
Connect across the journey
Whether your campaign goal is awareness, downloads, sales or store visits, we make it easy to target your best audience across channels. Activate custom audiences through our partners, like LiveRamp, or start with our standard audiences available today across leading DSPs, DMPs and data marketplaces.
Custom Audiences
Targeting tailored exactly to your brand
Are you launching a new product? Trying to tap into a new market? Or simply want a competitive edge? Our team of data gurus can execute custom research, analytics and models that answer your unique business questions.
Your channels. Our data. The best results.
- Direct Mail
- Digital
- Mobile
- TV
- Audio
Direct Mail
Leverage our accurate, comprehensive national consumer database, PeopleCore, to build the perfect audience. We have 1500+ attributes including age, marital status, income, spend, interests, motivations and so much more.
Digital Marketing
From Facebook to Google, brands and agencies can easily activate our audiences across the media platforms critical to their advertising campaigns. Onboard custom audiences through our partners like LiveRamp and Neustar. Or use a standard audience available today on all leading DSPs and DMPs.
Mobile Advertising
Looking to target your perfect audience across their number one device? Not only do we have data that can help you pinpoint people who prefer mobile ad experiences, but onboarding your audience for mobile targeting is a straightforward process.
Advanced TV
CTV (Connected TV) and OTT (over-the-top) advertising is exploding. Get in on the action and launch one-to-one, household-level campaigns. We make it easy to send your AnalyticsIQ audiences to key platforms like Roku, Hulu and The Trade Desk.
Audio
From podcasts to audiobooks, sound is the latest hot marketing tactic. Understand the listening habits of your best customers and prospects to better inform planning. What platforms and devices do they use? How long do they listen and when? Get answers now.
A closer look at our industry research…
Blog
The High Cost of Bad Data
We dive into how quality data issues can steer companies in the wrong direction and waste money.
Blog
Millennial Consumer Behavior
Check out these 20 stats to understand how this generation approaches personal finance and insurance.
Blog
Home Owners vs Renters
Check out these 23 stats highlighting the different ways these groups protect their homes.
Cross-Channel
Why top advertisers choose AnalyticsIQ for their targeted campaigns.
Fast
Use any of our standard audiences to target across digital, social, video, audio and TV starting today.
Fresh
Unlike other “list” companies who sell old data, ours is accurate and up-to-date.
Actionable
Whether you want to use an audience offline or online, we make it easy.
Customized
Data doesn’t have to be one-size-fits-all. Let us build your next custom audience.
Robust
Our 1500+ data points go beyond basic demographics to understand motivations.
Predictive
Our data helps you get in front of prospects when they are likely to need you most.
Discover our connected solutions.
PeopleCore for B2C Marketing
Tap into the power of the most comprehensive, predictive national marketing database… learn more
BusinessCore for B2B Marketing
Understand companies and their key decision makers with our business marketing database… learn more
Custom Modeling & Analytics
Our team can dive deep into your data, blend it with ours and build custom modeled audiences... learn more
Make marketing data your magnet.
Retain customers, attract prospects and increase sales with the richest, most predictive data.