Big Benefits
Get the most from your modeling and analytics with the right partner.
If you are interested in using our on-demand digital audiences starting today, check out our Partners page for a full list of the data, analytics and ad tech platforms where you can access AnalyticsIQ’s audiences 24/7.
Data Science
Built for data scientists by data scientists.
Want to manage your analytics projects and build your models? Data scientists love our data because we’ve formatted it perfectly for them. Models are displayed in deciles using Likert scales and key data points like income are delivered in the thousands, providing teams with precise, manageable data points.
Level Up
Helping innovators adopt advanced analytics.
Predictive Analytics
Forecast the future
We deep dive into your data, and combine it with the power of our consumer data or business data to cultivate fresh insights. We can analyze customer behavior across products and channels to spot new product, marketing and sales opportunities.
Custom Modeling
Make data your differentiator
We combine the power of rich data, machine learning, advanced tech and years of experience to build powerful, predictive models. Brands can segment, target, acquire and retain customers with data-driven confidence.
Partners
The data you need, where you need it
AnalyticsIQ provides data science and analytics teams with the right data in the environments they depend on. That’s why we have key integrations with platforms like Snowflake and AWS.
86.4%
Increase in response rates for “pre-approval” focused marketing campaigns.
Real Success
See how a large financial services advertiser improved campaign responsiveness by 86% with custom models.
Collaborative Approach
You name it, we can predict it.
Acquisition Models
Apply insights to product development, sales and brand strategies.
Lifetime Value Models
Segment consumers based on their potential customer LTV.
Churn Models
Pinpoint and re-engage those customers most likely to cancel or switch.
Product & Offer Models
Identify the next best product and price to offer new prospects and current customers.
Response Models
Predict which marketing channels are most effective to reach certain segments.
Conversion Models
Discover which consumers are most likely to be a fit for your products or services.
Discover our connected solutions.
PeopleCore Consumer Data
Tap into the power of the most comprehensive, predictive national consumer database… learn more
BusinessCore for BusinessData
Understand companies and their key decision makers with our business marketing database… learn more
Connection+ for B2B2C Linkage
Accurately tie growing businesses to the everyday people who lead them with rich linkage data... learn more
Analyze the past. Win the future.
Data and analytics shouldn’t live in a silo. Our bespoke modeling and analytics services can lighten your load, and impact your entire org.