by Travis Meeks | Jun 5, 2023 | Blog
Consumers and companies alike are buried in mountains of data every day. As a result, employing sophisticated data analytics to target in-market buyers at the right time is key. This is true not only for large purchases but is becoming common practice on a smaller...
by Travis Meeks | Jun 1, 2023 | Blog
Dear Friends and Partners, I don’t know about you, but I can’t believe we are nearing the midway point of this year – anybody else still reminding themselves to write 2023? No matter where you may be in your mental calendar, I have always felt the halfway point of the...
by Travis Meeks | May 24, 2023 | Blog
The latest research conducted by the Department of Cognitive Sciences takes a closer look at the impact inflation has on consumer behavior. Inflation and Price Hikes Impact Consumers Economists project high inflation will continue. Some predict months, while others...
by Travis Meeks | May 22, 2023 | Blog
Fan engagement strategies are adapting to connect with a new kind of fan. With more entertainment choices than ever before, the sports industry, including clubs and organizations, must turn to data to uncover a competitive edge. This is true whether the goal is to...
by Travis Meeks | May 17, 2023 | Blog
AnalyticsIQ’s new analysis examining social gamers is now available. Recent years have seen the world of gaming undergo a remarkable transformation. Gaming has transformed from a niche group of enthusiasts into a mainstream form of entertainment. Social gaming...