Insurance

Protecting the Things People Value Most

Sophisticated Models Can Help You Get It Right.

Every insurer knows how critical it is to get the timing right. When consumers are in the market for insurance, it’s often related to a significant life event: marriage, birth of a child, a big move, or buying a new car. But how can you catch the attention of these potential customers when it matters the most?

The discovery, evaluation, and purchase can happen so quickly, that even the most sophisticated marketers can miss their window of opportunity without the right data. With AnalyticsIQ, we take our data to the next level. Backed by cognitive psychology research and proven data analytics methods, we build sophisticated predictive models that help you reach the right people when they need you the most.

Let's Strategize
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Resources

eBook

Six Key Insurance Trends Marketers Can’t Ignore

White Paper

The Marketer’s Guide to Evaluating Data Quality

Product Sheet

MotivatorIQ: Understand What Drives Your Customers

Life insurance shoppers are 49% more likely to be single

 
 

In-market auto insurance shoppers are 60% more likely to be renters

 
 

Insurance professionals are 2.6X more likely to be veterans

 

Think you know Insurance Shoppers?

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Not All Insurance Marketing Data is Created Equal

See how we’re different.