Insurance

When prospective customers are seeking insurance, they want the experience – from quote to coverage to claim – to be seamless. Whether they’ve got the keys to their new car or they are bringing home the newest member of their family, they simply need to know they’re covered. With AnalyticsIQ, we help you optimize your reach and media personalization so that you can win customers that are ready to sign, and big on loyalty.

Consumers and professionals have come to expect a personalized shopping experience, and shopping for insurance is no exception. Pairing high-quality data with cognitive psychology, AnalyticsIQ helps you connect in a personal way. Our data leads to insight, predicting the right place at the right time to connect with the right audience. And when you get there, you’ll know what to say to win them over.

What makes AnalyticsIQ unique is our dedication to data science. We like to say our data was created by data scientists for data scientsists. Rigorous testing is applied to ensure each variable is going to be a powerful tool when used in model creation. We are also the first data company to use cognitive psychology in product development, allowing our data to tap into the “why” of consumer demand. When you understand their needs, you’ll be able to speak their language and stand out from the competition.