Who We Are

Our Story

AnalyticsIQ is a data innovator. Founded by a team of entrepreneurial data geeks, we believe the most interesting data points aren’t black or white. Instead, they’re gray, and they come from the area between our ears. If brands can understand the beliefs, values and motivators of their target audience, they can grow their business and fundamentally improve people’s lives.

Meet The Team

  • Scarlett Shipp

    Chief Executive Officer

  • Gregg Weldon

    Co-Founder & Chief Data Scientist

  • Mike Hattub

    Chief Solutions Officer

  • Anna Brantley

    Chief Revenue Officer

  • Louise Ward

    Chief Financial Officer

  • Gail Maclsaac

    Senior Vice President

  • Zach Hudson

    VP of Solutions

  • Margo Hock

    VP of Digital Partnerships

  • Travis Meeks

    VP of Marketing

  • Sarah Cavrak, PhD

    Senior Director of Cognitive Sciences

  • Brook Hoy

    VP of Product Management

A Few Fun Facts

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We have employees in 6 states and on 2 continents

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The year our CEO landed his first analytics internship.

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The year AnalyticsIQ was founded

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We are headquartered in Atlanta, GA

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Master’s Degree

93% of our staff holds a Master’s Degree or higher

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38% of our technical staff holds a PhD

An Ethical Approach to Data

AnalyticsIQ is committed to operating an ethical business. To this end, we make the following commitments:

  • We only use publicly available or consumer opt-in data in the creation of our predictive models
  • We operate with empathy for consumers who are directly or indirectly impacted by our data
  • We respect consumer privacy and have a clear and well defined process for consumers to opt-out of our consumer database
  • We treat consumers, employees and vendors as we would like to be treated.

Have questions? Contact us.

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    Want to Join Us?

    AnalyticsIQ is a dynamic, fast-growing marketing data and analytics company. Our solutions empower marketers to deliver consumers more personalized experiences while helping marketing dollars go further.

    Ask any team member or client and they will tell you they haven’t experienced a culture quite like AnalyticsIQ. We are a tight-knit group of data fanatics, which allows us to move quickly and make things happen for our clients. We make it our goal to know our clients’ businesses as well as they do. As a result, most clients think of us as partners, not just vendors. 

    Our Chief Data Scientist, Gregg Weldon believes that “a good data analyst gazes into chaos and tries to sort it out into some type of reasonable order. Not because we have to, but because we find it enjoyable!” This describes the AnalyticsIQ team perfectly – we genuinely love data and the challenges of solving complex problems! Think you could be a good fit?

    Current Positions Available