Personalized messaging becomes possible at the group level.
Segmentation leads to improved communication with vacationers
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- Research Summary: Impact & Effects of Inflation
- Changing the game on fan engagement: 22 stats that help you understand fans better
- Research Summary: A Closer Look at Social Gamers
- Why Data Enrichment Should Be Every Marketer’s New Best Friend
- Research Summary: Demystifying Auto Buyer Decision Process for Better Automotive Marketing
- Scarlett Shipp Named One of the Top Women in Media & Ad Tech!
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- Data & Predictive Analytics in Insurance: Targeting Clients vs. Prospects