Margo Hock is VP of Partnerships at AnalyticsIQ and a data industry veteran with over a decade of experience. Margo has worked with major brands, agencies, and platforms across industries throughout her career in data and digital advertising. Margo believes the key to a good client partnership is becoming so engrained in your client’s success that your boss needs to remind you which company you work for. Margo is based in Lincoln, Nebraska where she lives with her husband, 2 children, and 2 dogs. Fun fact about Margo: She is a die-hard college basketball fan!